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THE ELEMENT: A key component of the EYESthere Marketing plan!

 

CEO Rick Rene (driving) and co-founder Randy Andrews with an EYESthere Element outside the Dallas office.


When Rick began developing the marketing plan to promote EYESthere, he considered most business to business promotional alternatives.  He soon realized that “wrapping” the EYESthere service vehicles was a financially savvy means of accomplishing several business goals.  Not only does the EYESthere Element transport the sales teams and service techs, but it is a “moving billboard” which has proven to be much more effective, useful, and cost efficient than a typical billboard lease on a well traveled thoroughfare.  We’ve had customers flag us down on the highway to talk and even follow the Element right to the store!

You can count on the EYESthere corporate team to develop business process with punch.  Creating an impactful marketing image is just one of the many ways the EYESthere team will help you review business alternatives and leverage our national platform to your advantage.  Customers and employees alike, love seeing the EYESthere Element pull up in front of their office.  We look forward to discussing your plans to “test drive” an EYESthere Element of your own.

Learn more about the EYESthere management team.
   

Why the EYESthere Element?
  • Builds the image and brand – Every single day, thousands (or even tens of thousands!) of people see our vehicles, building brand recognition for our franchisees and reinforcing our credibility to our customers.
  • High visibility – Considering the high cost of billboard advertising, the total monthly cost of our EYESthere Honda Elements (with insurance included) is often less expensive than a billboard. Having a “driving billboard” has proven to be much more effective, useful, and cost efficient!
  • Uniqueness – Most Honda Elements have significant large rough plastic side panels that are difficult to wrap, so very few companies have “wrapped” them for their fleet.  EYESthere has created a graphic design that is able to wrap nearly the entire vehicle and create a unique brand image.
  • Creates Sales Leads - The uniqueness and design catches potential customers’ attention and results in instant direct calls or visits to our web-site. The EYESthere Honda Elements are one of our most effective sources of prospective customer leads.
  • Energy and Excitement – Customers want to drive it, others want a model of it, and potential employees want to work for us because of it!
  • Instant Credibility – When our sales resources, project coordinators and technicians show up in these wrapped Honda Elements, EYESthere gains instant credibility with prospective customers due to the eye catching nature and professionalism of the vehicles (especially when 2 or 3 show up together!)
  • Perfect Utility Vehicle – Without any modifications, the Element has the perfect capacity and utility for a typical EYESthere technician’s daily duties.  Its fold-up/removable back seats and suicide doors also create unique ease of use.
  • Superhero Status – Besides being so attention grabbing, each EYESthere Element is equipped with a Navigation system, GPS tracking device and Bluetooth integration for hands free communication, so some have called it our “super hero vehicle.”

 

The materials on this website regarding the EYESthere franchise opportunity are for general information only and are not intended to be a franchise offer to anyone accessing this site.  Offers are made only after delivery of an effective Franchise Offering Circular in compliance with applicable federal and state laws.

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